For business owners who are transitioning to social commerce, understanding the difference between live selling and conventional e-commerce is essential. Learning how the two differ (and resemble) helps you handle both effectively, allowing you to get the most of each sales channel. Though every Facebook marketing strategy has its benefits, Facebook Live streams… Continue reading How Facebook Live Selling Differs From Other Sales Channels?
Month: May 2022
Why You Should Start Live Selling in 2022
Live selling has been on an upward trend for awhile now. While we’re well into 2022, it’s never too late to try out it for your small business or side hustle. There are many benefits to live selling, especially if you are a small business. Content creators and big brands such as L’Oreal… Continue reading Why You Should Start Live Selling in 2022
How Live Selling Transforms Online Shopping for Women
To all the ladies, raise your hands if you’ve spent more time online shopping than your significant other. If you are guilty of that, you aren’t alone. In fact, 72% of women shop online compared to 68% of men. Women also spend a longer time online than their male peers, with the typical female internet… Continue reading How Live Selling Transforms Online Shopping for Women
Live selling in different industries. Why does it work?
The world is your oyster, but so is social commerce. People are hopping onto Facebook (FB), and Instagram (IG) live platforms to satisfy their shopping impulses and needs for anything and everything. But what are people buying on social media? A social commerce report by iKala, a leading AI start-up company found that customers… Continue reading Live selling in different industries. Why does it work?